The focus of all modern management thinking and strategic business practice has to be the customer. Keep your customers happy and your sales soar. Neglect your customers and your bottom line will suffer accordingly. This practical book provides you with 101 ways to build and maintain customer satisfaction. If focuses on the internal as well the external business practices which affect your relationship with your customer, showing how to: - Improve your image - Cultivate your customer relations - Enhance your employee relations, and much more. 101 ways to boost customer satisfaction teaches your how to build strong, lasting and ultimately profitable relationships.